Tucson AZ Home Loan Info


Brian Buffini, Tony Robbins, or Todd Duncan: Structure Determines the Outcome

A great meal in the making...Brian Buffini? Tony Robbins? Todd Duncan?  Which system provides the best outcome for business?

I don't know about you, but deep down, my everyday struggle is not with finding a business plan.  It's with consistency.  Consistently using the structure I've chosen and sticking to it.

Jeff Packard, a friend here in Tucson, worked for a nationally known motivational speaker for nine years. 

Here's what Jeff noticed:  the same agents and lenders would show up year after year, pay a lot of money for the seminar, and fail to implement what they had paid to learn the previous year.  But they kept coming back!

I can relate to that.  My bookcase has one shelf for books I've bought, but never taken the time to read.

This past weekend, I grilled a couple of steaks for dinner, and while I was watching the charcoal, it occured to me that the reason my steaks turn out so well is that I've learned to be consistent in preparing the coals.

I always use that chimney.  I don't just toss the charcoal into my Weber grill, splash lighter fluid all around, and strike a match.

I consistently use one method, and I've gotten pretty good at it.  "Aha!"

Today, I'm going to apply that "Aha!" to my business.  I'll let you know how it works out.


I'm Mike in Tucson, your preferred Tucson, AZ Mortgage lender.
Mike Jones (Tucson Mortgage Company, LLC): Loan Officer in Tucson, Pima County, Arizona
Call me
if I can help you or someone you know with a purchase or refi mortgage.
(520) 349-9090

 photo copyright Mike in Tucson

Comment balloon 29 commentsMike Jones • September 10 2009 08:28AM


Mike: I agree, most all of us know what to do. It’s doing any with consistency that presents a challenge for me. Most any system will work … if we work the system. Thanks for your post.

Posted by Kathleen Daniels, Probate & Trust Specialist, Probate Real Estate (KD Realty - 408.972.1822) about 11 years ago

I read somewhere that we all want to be proficient doing 4000 things. .when in a reality we need to do the same thing 4000 times to be proficient at anything and be successful.

That's why  your steaks are so good!

Posted by Fernando Herboso - Broker for Maxus Realty Group, 301-246-0001 Serving Maryland, DC and Northern VA (Maxus Realty Group - Broker 301-246-0001) about 11 years ago

Mike - Consistency is hard to accomplish with the type of business we are in, because we have to react to so many things. However, we can be consistent with lead generation.

Posted by Larry Brewer - Benchmark Realty llc (Benchmark Realty LLc) about 11 years ago

Mike, I think the "guy" doesnt matter as much as the message or what you take away and apply to your business. I have heard all of these guys and some of the stuff just doesnt work every where in the country. But a few ideas here and there, when applied consistantly work wonders. I do like Duncans idea of high trust selling and Raving fans. That is how I have always run my business, even before I knew who Todd was!

Being the source of knowledge and makeing sure the client is happy at the end of the transaction is the most important thing in our business

Posted by Robert Rauf (HomeBridge Financial Services (NJ)) about 11 years ago


Oh so true.  If you follow a system consistently which has proven results then it will work.

Please let us know how it goes

Posted by Sharon Senger, Licensed Transaction Coordinator (tcDocs) about 11 years ago


I sure will. See you over on your blog.


I really appreciate your comment!


Today, you're my favorite blogger.  Your comment is better than the post!


I like that!  Thanks for commenting.


Thanks for being the FIRST to comment!  You have a great day.

Mike in Tucson

Posted by Mike Jones, Mike Jones NMLS 223495 (SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) ) about 11 years ago

Hi Mike: I had the opportunity to meet with Todd Duncan this year.  He has some good tips but I too believe consistency is key.


Posted by Matt Listro, Your Credit Repair Expert (National Credit Fixers - Matt Listro) about 11 years ago

Your insight is very keen.  That's a big problem for me too--why?  When we know what works why do we try to re-invent the wheel?

Posted by Cynthia Tilghman, Realtor® Onslow County NC Home Specialist (Kingsbridge Realty, Inc) about 11 years ago

Yes, the bottom line is to get off my bottom!! :)  You can read all you want, but to get the business ...I have to get out there and make connections!!

Posted by Sonja Patterson, Texas Monthly 5-Star Realtor Recipient for the Hou (Keller Williams - BV) about 11 years ago


I like an old saying that says something like " a mediocre plan executed is always better than a great plan that never leaves the runway." Nice post. It reminds us all that this isn't a sprint, but a marathon.


Posted by Patrick Randles (Nova Home Loans) about 11 years ago


I like that saying!


That's funny but true.


I don't know.  Rick Ruby, a coach in Michigan, is a high school dropout.  He coaches millionaires, and tells them that while they're busy polishing the presentation, he passed them by in execution.  I like Ruby!


I have yet to meet him, but I'm looking forward to doing so.

Mike in Tucson

Posted by Mike Jones, Mike Jones NMLS 223495 (SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) ) about 11 years ago

The ever popular 'ahhha' moment.  Kind of redundant there with "Consistency - structure you've chosen & sticking to it."  Gadzoooks that's it. 

Find out what works, stick with it, do not deviate from the plan.  But ... be flexible just in case you have to change that plan!  I like all those motivators that you mentioned.  Brian's irish accent is nice to listen too especially when he throws a joke around now and then.

Posted by Lyn Sims, Schaumburg Real Estate (RE/MAX Suburban) about 11 years ago

Yep.  I have a ton of books too. They are all motivational while you are reading them, but bottom line, you have to keep up your end.  It is a numbers game and if the numbers fall, then so does your business.  I most certainly need to get moving.  I have let them slip.  BTW, I really like Buffini's method. 

Posted by Jane Peters, Los Angeles real estate concierge services (Home Jane Realty) about 11 years ago

Consistency and procrastination go hand in hand in my world.  I know exactly what you are talking about.

Posted by Rhonda Burgess, Moving to Nashville TN Real Estate Specialist (Southern Living Realty Partners) about 11 years ago

I just love those "Aha!" moments!  And I've been having them more frequently lately.  Perhaps that's a good thing ...

Posted by Carol Smith (Casmi Photography) about 11 years ago

My marketing guru convinced me to forego all the various seminars and books in preference for following his system. I got started in August 2005, a couple of months after the market peaked here, and here I am four years later, still here. His system is really simple: Choose what you want to do, and then persistently and consistently do it better than anyone else.

Posted by Jim Frimmer, Realtor & CDPE, Mission Valley specialist (HomeSmart Realty West) about 11 years ago

Hi Mike - Those "aha!" moments' are great, aren't they! I wish you consistent success!

Posted by Karen Cooper, Helping Homeowners w/Home Loans in 27 US States (Karen Cooper | Sr Retail Loan Originator ! NMLS # 223305 | 360 Mortgage Group LLC Austin Texas) about 11 years ago

It seems like almost everything in my life can be improved with a consistent approach to it. Thanks for the post.

Posted by Terry & Bonnie Westbrook, Westbrook Realty - Grand Rapids Forest Hills MI Re (Westbrook Realty Broker-Owner) about 11 years ago


You're welcome.  Thanks for commenting.


Me, too!  LOL


I think I'd like your marketing guru.  Who is it?


That is a good thing.


I think you've hit on the title of a blog post!


The most consistent realtor I know uses Buffini's method.


I've never heard him speak, but now I think I might have to.

Mike in Tucson

Posted by Mike Jones, Mike Jones NMLS 223495 (SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) ) about 11 years ago

GOOD MORNING MIKE!  I lost that "Aha" when my daughter was born!  Unfortunately, that "parenting as I go" behavior crept into my business plan.  Been thinking for the past few months on ways to get that consistency back!  Thanks for the boost! -- Gabrielle

Posted by Gabrielle Kamahele Rhind, Broker/Owner (KGC Properties LLC, Tucson Property Management & Real Estate) about 11 years ago


Kids have a way of doing that!  :-)  All the best today.

Mike in Tucson

Posted by Mike Jones, Mike Jones NMLS 223495 (SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) ) about 11 years ago

Mike - great food for thought!  I like the "preparing the coals" line.  I fall off the wagon too...usually because I am so busy with clients "in my car"....but I too have been feeling the urge to get "re-centered".  Thanks for a kick in the rear about getting me back on track.

Posted by Christine Bohn, The Bohn Team, Gainesville FL (RE/MAX Professionals) about 11 years ago


Somedays, I feel the only thing consistent is being inconsistent. 


Posted by Gary Miljour, Mortgage Originator NMLS Licensed in AZ and NC (American Financial Network, Inc. NMLS#207208) about 11 years ago

Well Mike, you sure are a consistent blogger.  And a good one!

Posted by Rita Bradley, Valuation Consultant in Orange County California 949-916-3263 about 11 years ago


That made me smile.  I thought the same thing when I came finished my post.  Now if I can turn blogging points into dollars...


I hear you, my friend.


I'm wishing you a successful weekend!  Thanks for commenting.

Mike in Tucson

Posted by Mike Jones, Mike Jones NMLS 223495 (SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) ) about 11 years ago

Hey, Mike - Surely you know who Jim's marketing guru is! LOL I got "persistent and consistent" from my wise old grandmother at the age of 11 when she helped me set up a researching, writing, editing, and typing service for college students. I've been persistent and consistent ever since, sometimes to my detriment, though. I have to persistently and consistently plan to be spontaneous -- LOL.

Posted by Russel Ray, San Diego Business & Marketing Consultant & Photographer (Russel Ray) about 11 years ago


Your Grandma must have been one terrific person.  You mention her often in your blog posts and comments.

Mike in Tucson

Posted by Mike Jones, Mike Jones NMLS 223495 (SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) ) about 11 years ago


WOW! I have a bookcase just like yours!

Several years ago I was involved with a coaching program and received a call from one of the "coaches" attempting to "upsell" me into attending their live workshop: after listening for 20 minutes, I got enough enough nerve to say, "Nope, I am not going to spend thousands of dollars in tickets, airfare, hotel, and more importantly, a week of my life to attend this event." 

"Why not?...don't you want to increase your income?" the persistent coach asked as he attempted to close me.

Cornered and trapped by his question that required an obviousa answer, my response was simply:

"Because, to be perfectly honest, I am not implementing all the great ideas that you have already taught me...why spend thousands of dollars to learn MORE stuff that I am not going to use?"  

Thanks for sharing - thanks for reminding me of my "Aha" moment!

P.S. If consistenly using your "one-method-system" PLUS practicing it over and over gets you the grilling results that suits your tastebuds...pretty sure that if you apply that "recipe" to your business, you will be pleased with the way it turns out!

I appreciate you,

Bobby Wallace
Charleston, S.C.



Posted by Bobby Wallace, Sell Your Vacant Land The Hassle Free Way! (Vacant Land Solutions) about 7 years ago

 The bottom line and it's simple...talk to buyers and seller daily.  Some people need time blocking.  If you talk to 10 buyers or sellers daily you're on your way.  It's called prospecting.  That's what we do to succeed big!

Posted by Frank Castaldini, Realtor - Homes for Sale in San Francisco (Compass) about 6 years ago

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